https://www.amazon.co.uk/Blue-Ocean-Strategy-Expanded-Uncontested-ebook/dp/B00O4CRR7Y
https://www.amazon.co.uk/Rethinking-Competitive-Advantage-Rules-Digital/dp/052557560X
https://www.amazon.com/Business-Solution-Poverty-Designing-Customers/dp/1609940776
https://www.amazon.co.uk/Creating-Delivering-Your-Value-Proposition/dp/0749455128
https://drive.google.com/file/d/1VeKZpMckPuy8mu2qq2AP4fMwU19N4qNt/view
https://www.wiley.com/en-in/The+Startup+Owner%27s+Manual%3A+The+Step+By+Step+Guide+for+Building+a+Great+Company-p-9781119690689
https://www.strategyzer.com/books/business-model-generation
https://www.strategyzer.com/books/value-proposition-design
https://www.amazon.in/Innovation-Commercialization-Start-Ups-Life-Sciences/dp/1482210126/r
http://pergatory.mit.edu/resources/fundamentals.html
https://www.bahcall.com/book/
https://www.amazon.in/Only-Paranoid-Survive-Exploit-Challenge/dp/0385483821
https://www.amazon.com/Crossing-Chasm-3rd-Disruptive-Mainstream/dp/0062292986
https://www.amazon.co.uk/Scale-up-Manual-Handbook-Innovators-Entrepreneurs-ebook/dp/B07H5KFJ43/ref=sr_1_1?dchild=1&keywords=the+scale-up+manual&qid=1623668115&s=books&sr=1-1
https://www.amazon.co.uk/Camels-Tigers-Unicorns-Re-Thinking-Technology-Enabled/dp/1786343223/ref=asc_df_1786343223?tag=bingshoppinga-21&linkCode=df0&hvadid=79852089215591&hvnetw=o&hvqmt=e&hvbmt=be&hvdev=c&hvlocint=&hvlocphy=&hvtargid=pla-4583451665941450&psc=1
https://uncpress.org/book/9781469625263/research-to-revenue/